Work
Katy's recent client experience spans the Living Wage Foundation, Citizens UK, Ethical Consumer magazine, Changing Faces, Angling Trust, The Reader, RE:SCULPT studios and profiling for Executive Leadership Coach Debbie Taylor and actor Juliet Cowan.
Changing Faces
In October 2023 Katy worked with the charity and its campaigners to develop the next stage of its 'I am not your villain' campaign, which highlights the impact of portraying villains with scars and marks.
Devising a letter to streaming platforms ahead of halloween, the charity asked for a caveat to be added to content that portrayed these harmful tropes.
The campaign generated more than 45 pieces of coverage across national, broadcast, consumer and entertainment titles including The Guardian, Sky News, Variety and The Sun.
The Reader
Over summer 2023, Katy provided PR consultation to charity The Reader on the direction of its latest polling to generate public insights into changing reading habits during the cost of living crisis.
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The charity runs shared reading groups across the country and has a unique perspective on how the power of reading aloud in groups can enhance wellbeing.
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The campaign generated more than 50 pieces of coverage across national and regional titles, including the Independent, with BBC Merseyside featuring a local case study.
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Angling Trust
Katy has been providing strategic campaign consultation for the Angling Trust's We Fish As One campaign.
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Through campaign outreach, Katy has led on partnership and stakeholder outreach, campaign champion recruitment and events.
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Through campaign work she has also shared trends, data and case studies with press.
Coverage has been generated across national, consumer and trade press including the Guardian's weekend lifestyle section, the Red Bulletin and BBC London.